10th Annual Survey Reveals A Decade of Innovation and Disruption in Market Research

Confirmit 2013 Market Research Technology Report highlights key industry changes over the past ten yearsLondon, UK and Oslo, Norway and New York, NY: 29 May 2014: Mobile technology, social media and multi-modal research have been the most positive technological developments in Market Research (MR) over the past decade, but firms have been challenged by disruptive elements including DIY surveys, data privacy and the displacement of fixed-line telephony during that time. These are some of the...

Source: RealWire