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Paper Acts Like a Touchscreen and Plays Music in This Super-Cool British Food Poster

Submitted by Anonymous (not verified) on Fri, 04/11/2014 - 17:42

Who says print is dead? If anything, it's alive and sounds delicious! This unique poster, created by Grey London and print production and software developer Novalia, is essentially an app made of paper promoting British food brand Schwartz's Flavour Shots. The paper is coated with conductive inks that act like a touchscreen, and can send signals to your Bluetooth-enabled device to play music.

Diesel Creates an Alphabet of Dance to Promote Flexible New Jeans

Submitted by Anonymous (not verified) on Fri, 04/11/2014 - 17:22

Diesel's promoting its new Jogg jeans collection fun and informative A-to-Z of Dance video featuring all manner of talented dancers sporting the new flexible jersey-denim hybrid line. Each letter represents a different dance, and they range from grand jetés to Indian Bhangra to yes—of course—twerking.

Brewer Goes for Adorably Terrifying with Half-Pony, Half-Dinosaur Mascot

Submitted by Anonymous (not verified) on Fri, 04/11/2014 - 17:17

Durham, N.C., resident Keil Jansen may have quit his job as a teacher to start a nanobrewery, but judging by its name, Ponysaurus Brewery, his old profession clearly rubbed off on him. Raleigh ad agency Baldwin& designed the brewer's unique logo—half pony, half dinosaur—which looks like a McSweeney's parody of a medical illustration.

Chewbacca Rips It Up in Our Galaxy's Latest Parody of Cadbury's 'Gorilla'

Submitted by Anonymous (not verified) on Fri, 04/11/2014 - 16:34

"A short time ago, in a county far, far away in the U.K. …" Chewbacca shows off his mad Wookiee drumming skills in this great self-promo ad—a parody of Cadbury's "Gorilla"—for a real band made up of Star Wars characters (in which Chewie is indeed the drummer). It's pretty great that Chewie has found another creative outlet. I don't speak Wookiee, but I'm pretty sure he'd say "RWGWGWARAHHHHWWRGGWRWRW" about his new gig.

JWT Gets a New Analytics Chief

Submitted by Anonymous (not verified) on Fri, 04/11/2014 - 16:05

JWT has found a new head of analytics for North America. Amy Avery, the former head of data and analytics at Proximity BBDO, succeeds the retiring Ira Helf. At her new shop, Avery reports to Robin Bardolia, chief strategy officer for North America. Avery had spent nearly four years at Proximity, working her way up to her last position—a North American role that she assumed last spring. Earlier in her career, she worked at agencies such as JWT direct marketing unit JWT/RMG Connect, DotGlu and Grey.

Crispin Porter + Bogusky Expands Its Digital Leadership

Submitted by Anonymous (not verified) on Fri, 04/11/2014 - 15:32

Crispin Porter + Bogusky has deepened its digital leadership with the appointment of Evan Russack to executive director of digital. Russack, who previously was an account director, becomes the No. 2 digital leader at the MDC Partners agency, under chief digital officer Ivan Perez-Armendariz. The position is new. Russack will be responsible for pitching new digital assignments and growing relationships with existing clients. He'll work across all agency offices, but continue to be based in Boulder, Colo.

Ad of the Day: Speeding Drivers Are Invited to Their Own Funerals in Surreal Prank PSA

Submitted by Anonymous (not verified) on Fri, 04/11/2014 - 15:19

Unless you're Phil Shifley, you probably haven't been to your own funeral. But some Belgians have, as you can see below in a bizarre stunt PSA for a safe-driving awareness campaign. It's never explicitly stated, but the invitees presumably aren't the world's best drivers. Specifically, they must be prone to excessive speed. Why else would their friends and family be so cruel as to invite them, under false pretenses, to potently consider what it would like to be dead—casket and all? Tough love, apparently.

This Japanese Vitaminwater Ad Set in New York City Is So, So Bizarre

Submitted by Anonymous (not verified) on Fri, 04/11/2014 - 14:09

It's usually off-putting when inanimate objects have faces, but in this new Japanese Vitaminwater commercial, which features a person with a boom box for a head and spinning turntable eyes, that wasn't weird enough. Nope, they had to go all out for a new coconut-flavored drink, and it's one of the weirder (but not gross!) things I've seen. They had to have Heems from Das Racist rapping as Turntable Head dashes around to some of New York's latest trendy spots. It's all part of the New York remix, which is New York culture's way of giving old things new life, says Heems.

4 Ways to Avoid Being Sued by a Celebrity Over a Tweet

Submitted by Anonymous (not verified) on Fri, 04/11/2014 - 14:02

When you're the social media manager for a brand, a celebrity being photographed with your product is probably the best and worst thing that can happen to you. It's a PR dream and an intellectual-property nightmare. As New York pharmacy chain Duane Reade learned this week, cavalierly pushing out a celebrity photo on Twitter can have some severe repercussions.

Adweek's Top 5 Commercials of the Week: April 4-11

Submitted by Anonymous (not verified) on Fri, 04/11/2014 - 12:36

The best commercials this week don't have too much in common, except that they're all worth a watch.  The U.S. government tries to dissuade teens from texting while driving with a disturbing PSA; a Thai insurance company shows the karmic power of a good deeds; a British supermarket chain goes back to basics with a spot about personal ownership; Canon looks behind the lens; and Alison Brie and Adam Scott host a non-VIP party for Smirnoff.  Take a look at our picks below, and help us decide which commercial was the best of the week. And if your favorite isn't here, tell us in the comments.