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Shopitize extends reach to 25 million through partnership with Johnston Press

Submitted by Anonymous (not verified) on Wed, 03/16/2016 - 11:43

London, 16th March 2016: Mobile marketing platform Shopitize has extended its reach to 25 million consumers in the UK thanks to a partnership with publisher Johnston Press. The partnership will give Johnston Press, one of the UK’s largest publishers with 250 newspapers and associated websites, a smarter way to build brand loyalty with its readers through a range of rewards, all activated through the Shopitize mobile marketing platform. With a reach of 25 million consumers,...

Source: RealWire

123ContactForm Launches 123 Form Builder for Weebly To Make Website Building More Effective

Submitted by Anonymous (not verified) on Tue, 03/15/2016 - 11:00

Popular web form builder 123ContactForm announced today the launch of their form building app - 123 Form Builder for Weebly, one of the leading website building services. The purpose of the partnership is to make the website building process easier, faster and more effective.The app enables Weebly users to create and customize a wide diversity of forms such as contact, order, event registration forms, as well as surveys, quizzes and many other types of forms....

Source: RealWire

Deutsche Telekom chooses MarketShare, a Neustar Solution, to provide digital audience analytics

Submitted by Anonymous (not verified) on Tue, 03/15/2016 - 09:51

Leading telecom will optimise campaigns for maximum ROILondon, 15 March, 2016 – MarketShare, a Neustar Solution, a global leader in advanced marketing analytics software, today announced that it has been selected by leading telecoms operator, Deutsche Telekom, to effectively monitor and optimise for consumer decision points across a plethora of cross-channel customer journeys. Using MarketShare’s holistic attribution solution, DecisionCloud Action, Deutsche Telekom will be able to see the true value of each customer interaction and...

Source: RealWire

Pricing and Competition the Biggest Challenges Facing Law Firms in EMEA and APAC, New Survey Reveals

Submitted by Anonymous (not verified) on Mon, 03/14/2016 - 10:44

88% of marketing and business development professionals are changing marketing strategies to win new business; 62% are actively targeting international growthLONDON, U.K., 14 March 2016 – Research undertaken by LexisNexis® Enterprise Solutions, a provider of technology solutions to professional services firms, reveals that law firms (57%) across geographic regions are optimistic about growth in 2016, but pricing (for 52%) and competition (for 46%) pose the two biggest challenges to achieving this goal. The research report...

Source: RealWire

Innometrics chooses Basho Technologies Riak® KV for its Multichannel Consumer Profiling Service

Submitted by Anonymous (not verified) on Thu, 03/10/2016 - 14:02

Multichannel optimisation platform Innometrics builds successful API utilising Riak’s scalability, resilience and simplified operationLondon – 10th March, 2016 – Basho Technologies, the creator and developer of Riak® KV and Riak® TS, the world’s most resilient NoSQL databases, today announced that cutting-edge consumer profiling platform Innometrics has adopted its Riak KV database to power its Profile Cloud API.Innometrics is a pioneering start-up that enables brands to bring together data about their customers’ behaviour across multiple channels...

Source: RealWire

US Brands Missing Out By Not Letting Mobile App Content Appear In Google Searches, Finds New Study

Submitted by Anonymous (not verified) on Wed, 03/09/2016 - 14:05

Searchmetrics research suggests only 20% of iOS apps and 30% of Android Apps are able to support Google app indexing San Mateo – March 9, 2016 – Many brands are failing to let content from their apps show up in Google’s organic search results according to new research from Searchmetrics, the leader in search and content performance. These firms are potentially missing out on valuable app traffic, engagement and conversions.In its study of the 100...

Source: RealWire

Confirmit Accelerates Momentum with Record Revenue in 2015

Submitted by Anonymous (not verified) on Thu, 03/03/2016 - 09:05

20th anniversary follow year of strong growth and customer award milestonesLondon, UK and Oslo, Norway and New York, NY, 3 March, 2016: Confirmit, the leading global solutions provider for Customer Experience, Voice of the Employee and Market Research, announced that 2015 was its strongest year to date, marking its 10th consecutive year of profitability. As the company approaches its 20th anniversary, Confirmit achieved record revenue, continued to operate with no debt, and finished the year...

Source: RealWire

Conquest launches Charismatix™ - Breaking the Code of Brand Love

Submitted by Anonymous (not verified) on Wed, 03/02/2016 - 11:57

Ever wondered why researchers often get it wrong? Or put another way, why people tell researchers one thing and then do quite another? Award winning market research company Conquest is to launch, on 3rd March, a brand new addition to its Implicix® suite of tools at the Insight Innovation Exchange conference (IIeX) in Amsterdam. Called Charismatix™, this new tool fuses avatar-led online technology with cognitive science and enhanced implicit testing to reveal the hidden bonds...

Source: RealWire

SAP Helps Small Businesses in the United Kingdom Go Digital

Submitted by Anonymous (not verified) on Wed, 03/02/2016 - 09:09

New cloud-based marketing, sales, e-commerce and inventory solution tailored to the needs of small businessesLONDON — March 2, 2016 — SAP SE (NYSE: SAP) today launched the SAP® Anywhere software in the United Kingdom. The new front-office solution is designed specifically to help meet the dynamic needs of small businesses and can provide everything a small business requires to run its customer interactions with ease in the digital economy. The native mobile solution was built...

Source: RealWire

North Plains Systems launches Xinet 18.1 – efficient, easy, flexible and scalable management of digital content for companies, creative agencies and in-house teams

Submitted by Anonymous (not verified) on Tue, 03/01/2016 - 14:29

1st March 2016, Toronto, Canada - North Plains has announced the launch of Xinet 18.1, its digital asset management (DAM) system designed to help companies, in-house creative departments and advertising agencies to more effectively manage documents, images, video and other content in an omni-channel environment. By automating many of the tasks around creating, reviewing, approving, sharing and accessing digital content, Xinet 18.1 streamlines workflow and improves productivity for in-house agencies and reduces unbillable work undertaken...

Source: RealWire