Mastercard Is Building for a World Where AI Makes the Decisions
Submitted by Anonymous (not verified) on Tue, 04/28/2026 - 16:27Plus, how experiential marketing builds brand equity that traditional advertising no longer can.
Articles from AdWeek Advertising and branding
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Pitch Deck: How This Creator-Founded Energy Drink Brand Raised $6 Million
Submitted by Anonymous (not verified) on Tue, 04/28/2026 - 15:52Three-year-old energy drink brand Neutonic has raised $6 million to fund expansion across the U.S., U.K., and other international markets.
Paris Hilton and McCormick Are Dropping a Product Range Targeting Millennials
Submitted by Anonymous (not verified) on Tue, 04/28/2026 - 11:45The 11:11 Media founder is co-creating a seasoning line, with a digital-first cooking series close behind.
Stagwell Eyes SaaS Growth With Agent Cloud Launch for SMBs
Submitted by Anonymous (not verified) on Tue, 04/28/2026 - 09:00The company rolled out a 10-agent marketing “toolkit” to help small and medium-sized brands compete in the AI era
Snapchat Users Will Soon Be Able to Chat Directly with Agentic Ads Served to Them Via DM
Submitted by Anonymous (not verified) on Tue, 04/28/2026 - 09:00A new offering lets Snapchat users interact directly with branded Snaps served in their inbox, turnings ads themselves into AI chatbots.
Chipotle Hires Ex-Burger King CMO Fernando Machado as Chief Brand Officer
Submitted by Anonymous (not verified) on Tue, 04/28/2026 - 07:48Machado will be tasked with executing on Chipotle's 'Recipe for Growth' 2026 turnaround plan.
WPP Revenue Falls 8.9% as CEO Cindy Rose Opts Out of Q1 Earnings Call
Submitted by Anonymous (not verified) on Tue, 04/28/2026 - 06:29Cindy Rose will now only lead updates at WPP’s half-year and full-year results, the company told ADWEEK.
When It Comes To AI Adoption, Fear Is a Big Factor For Marketers
Submitted by Anonymous (not verified) on Tue, 04/28/2026 - 06:00As tech giants spell doomsday for white collar work, marketers feel the pressure to equip their teams for an AI-first world
The Number of CEOs Who See Marketing as Overhead Has Nearly Doubled This Year
Submitted by Anonymous (not verified) on Tue, 04/28/2026 - 06:00Boathouse's annual CEO Survey reveals why CEOs are less happy with CMO performance this year overall
Budweiser’s World Cup Campaign Tells Fans to Let It Pour
Submitted by Anonymous (not verified) on Tue, 04/28/2026 - 05:53Budweiser's World Cup campaign captures fans' emotions and stars Erling Haaland of Norway and Jürgen Klopp of Germany.