Small and medium-sized enterprises should up their investment in advertising to become more successful and boost national economic growth, according to a report published today.
Broadband Choices, the broadband, phone and TV comparison website, is looking to hire its first creative agency.
EDC, the parent of Elvis and Dare, is backing the launch of a mobile agency from Charlie Makin, a founder of BLM, and the mobile consultant Rob Thurner.
Alzheimer's Society is holding a pitch to find a creative agency to help boost the dementia charity's profile.
Notonthehighstreet.com is holding a pitch to find a creative agency.
Skycig, the electronic-cigarette brand, has appointed Brothers and Sisters to handle a £20 million branding and advertising blitz.
Lindsay Pattison, chief executive of WPP's Maxus UK and global chief strategy officer, is the chairperson for this year's annual industry gathering, Media360.
Sol, the Heineken-owned Mexican beer brand, has appointed Iris Worldwide to help position the brand as "free-spirited", through below-the-line activity.
UK expansion driven by innovative linguistic-powered customer service technologyReading 29 January 2014: Global multichannel customer interaction software company Eptica today announced record financial results. 2013 saw turnover increase by 18% to $10.6m (£6.5m), underpinned by growing demand for its innovative, linguistic-powered customer interaction software. This is significantly higher than the overall global software market, which had a predicted 2013 growth rate of just 5.7%, according to analysts IDC. Available in 26 languages, Eptica's Enterprise Suite...
Data is catching up with creativity in shaping campaigns, according to a report from Sky IQ that found only 40 per cent people said creativity was more important than data for a successful TV campaign.