There was lots of speculation in recent weeks that Apple might be running a Super Bowl commercial this year to mark the 30th birthday of Macintosh—and of the Super Bowl spot that so famously launched it. That didn't happen. But this morning, Apple did release just such an ad online.

Article imported: Mon February 3, 2014, 8:34 pm

From Bob Dylan to Seinfeld via Pepsi, Transformers, Captain America, Stephen Colbert, Ellen and the rest, here is all you need to know about the 2014 Super Bowl ads in just 2 minutes.

Article imported: Mon February 3, 2014, 8:34 pm

Two Bud ads and Bud Light's hidden-camera adventure for Ian Rappaport generated the most social activity out of Super Bowl ads on Super Bowl Sunday, according to iSpot.tv, which records, tags and tracks activity around national TV ads in real time.

Article imported: Mon February 3, 2014, 8:34 pm

It may have been the least competitive Super Bowl in recent memory, but Fox’s coverage of last night’s Seahawks-Broncos blowout still appears to have delivered massive ratings. According to preliminary Nielsen data, Super Bowl XLVIII delivered an estimated 96.9 million viewers and a 34.4 rating in the adults 18-49 demo.

Article imported: Mon February 3, 2014, 8:34 pm

According to numerous outlets, Jamie Casino Injury Attorneys ran the following two-minute ad in the Savannah, Ga., market during last night's game. The word "epic" gets thrown around far too much these days, but be warned: This ad is epic.It's got true crime, Biblican verses, heavy metal, murder and a flaming sledgehammer.

Article imported: Mon February 3, 2014, 8:34 pm

New social media tool provides marketers with unparalleled insight of consumer identities Gigya, the Connected Consumer Management Suite, today announced the release of a transformative tool to power data-driven marketing: Consumer Insights. The product allows marketers to gain a complete understanding of their user-bases by aggregating data from Gigya products such as Social Login, Registration-as-Service, Gamification and Social Plugins and providing visual insights about user identities and on-site behaviours. To showcase the product's depth, Gigya...

Source: RealWire

Article imported: Mon February 3, 2014, 8:34 pm

New social media tool provides marketers with unparalleled insight of consumer identities Gigya, the Connected Consumer Management Suite, today announced the release of a transformative tool to power data-driven marketing: Consumer Insights. The product allows marketers to gain a complete understanding of their user-bases by aggregating data from Gigya products such as Social Login, Registration-as-Service, Gamification and Social Plugins and providing visual insights about user identities and on-site behaviours. To showcase the product's depth, Gigya...

Source: RealWire

Article imported: Mon February 3, 2014, 8:34 pm

New social media tool provides marketers with unparalleled insight of consumer identities Gigya, the Connected Consumer Management Suite, today announced the release of a transformative tool to power data-driven marketing: Consumer Insights. The product allows marketers to gain a complete understanding of their user-bases by aggregating data from Gigya products such as Social Login, Registration-as-Service, Gamification and Social Plugins and providing visual insights about user identities and on-site behaviours. To showcase the product's depth, Gigya...

Source: RealWire

Article imported: Mon February 3, 2014, 8:34 pm

New social media tool provides marketers with unparalleled insight of consumer identities Gigya, the Connected Consumer Management Suite, today announced the release of a transformative tool to power data-driven marketing: Consumer Insights. The product allows marketers to gain a complete understanding of their user-bases by aggregating data from Gigya products such as Social Login, Registration-as-Service, Gamification and Social Plugins and providing visual insights about user identities and on-site behaviours. To showcase the product's depth, Gigya...

Source: RealWire

Article imported: Mon February 3, 2014, 8:34 pm

The dozens of Super Bowl advertisers last night wanted their ads to reverberate on Twitter. But as the triumphant Seattle Seahawks unmercifully showed the Denver Broncos on the playing field in New Jersey, not everyone gets to go home a winner.  Twitter buzz is fleeting. Case in point: Maserati's 90-second commercial was a national trending topic during the first quarter last night. But then it dropped off the social map.

Article imported: Mon February 3, 2014, 8:34 pm